Beinghunted.
Campaign — 2021

adidas × 032c GSG Mule & GSG TR

Client

adidas / 032c

Year

2021

Role

Creative Direction, Campaign Production

Location

Berlin

A product launch campaign for adidas and 032c’s GSG Mule and GSG TR. Beinghunted. developed the creative concept and worked with Studio Amos Fricke on a high-resolution, all-white shoot that pairs accelerated movement with slow motion to foreground the silhouette’s material and construction details.